The New Year is upon us. 2012 has been a phenomenal year for BHM as we increased our portfolio of hotels in both consulting and management roles. Those properties have seen tremendous success and we are well positioned to grow even further in 2013. As the new year roles in we will above all focus on our guests and bottom line profitability but here are some other things we are thinking about in the next year.
-Mobile/Tablets to become dominant way people use the internet within the NEXT 6 months. What is our mobile experience like and how is that going to translate into our hotel’s brand while still driving bookings?
-Photo engagement is going way up and 2012 was the year of the video. With photography and video being so highly demanded, we are thinking about how to sustainably bring fresh images and video to our hotel’s marketing channels all the while remaining in budget. It’s going to be all about getting creative with your photography budget in 2013.
-DATA DATA DATA: We have more data than ever before, and so do our customers. How can you win with yours and help your clients make the best decision.
Happy New Year to you and yours, wherever you may be staying tonight. Hopefully you will be with us again soon.