Are OTA’s making up the lion’s share of your hotel’s reservations? If you answered yes to that question then you are losing up to 25% of your room’s revenue. We believe the easiest way to increase your bottom line is by driving real traffic to your site and ensuring that traffic converts into a reservation.
Direct revenues should make up at least 30% of your business. How well are you managing that business?
Our team of experts are ready to bring you an increased bottom line profit. In fact we have paid for ourselves two fold from effectively changing distribution. We will implement a social media marketing campaign, analyze presence on other websites, evaluate conversion pathways, improve on the searchability of the site, enable a profitable PPC campaign, improve upon website conversions and ensure a proper pricing strategy. Most recently at the Regency, we have doubled web traffic and more than doubled online revenues thanks to a winning strategy. Unfortunately, many hoteliers rely on their internet booking engine provider as their eCommerce manager. That isn’t a strategy, that is checking off a box. We are hands on, changing photos, managing reputation, checking parity and ensuring your site gives users an ideal experience. This translates into bookings. There is no one size fits all strategy, in eCommerce you test and measure. Then you change and measure again.
Want to keep managing your hotel but need help with eCommerce? We’re happy to help you out. We have a number of packages available to get you up and running. For more information tell us about your project.