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Archives for September 2012

Logo Design | Spotting a Duplicate

September 18, 2012 By Sam Trotter Leave a Comment

Logo Design | Spotting a Duplicate

During our re-branding consulting work for The Beach Retreat, we invested a lot of time and energy into the new logo.  Several weeks had passed by, dozens of tweaks to reflect the vision we wanted to move forward and then the unthinkable happened… we spotted almost the exact same logo. While creating any logo that reflects the natural environment, […]

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